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Beyond the Can: Why THC Beverage Boosters Are a Format to Watch

Dry Atlas

The Market is Heating Up The global cannabis beverages market was valued at around $1.2 By 2030, that number is expected to more than triple, reaching $3.8 In the US, THC beverage sales grew 15% year-over-year from Q1 2024 to Q1 2025, which is a promising signal in a cooling cannabis market. billion in 2023.

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THC as an Alcohol Alternative

Dry Atlas

The Market Signals Are Loud The global cannabis beverage market was worth roughly $1.2 billion by 2030 to as much as $28.6 THC-infused beverage sales grew 15% year-over-year from Q1 2024 to Q1 2025, a rare bright spot in an otherwise cooling cannabis market. billion by 2033. In the U.S.,