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Walk-On’s Shoots to Score With Menu Revamp

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We have an ambitious goal to increase beverage sales within our restaurants, and to achieve this, its crucial that we have the right mix of products and cocktails that appeal to our guests, says John Hagen, Walk-Ons senior director of culinary, who oversees beverage. The revamp includes a new bar program and cocktail menu.

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Survey: Tequila Sales Keep Ticking Up in 2024

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IPAs are the most popular, followed by lagers, for both segments. The plurality of on-premise operators (47%) said that their most recent quarterly beverage sales met their plan, vs. 37% that said sales were below plan and 16% that said sales exceeded plans.

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