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Walk-On’s Shoots to Score With Menu Revamp

Cheers

We have an ambitious goal to increase beverage sales within our restaurants, and to achieve this, its crucial that we have the right mix of products and cocktails that appeal to our guests, says John Hagen, Walk-Ons senior director of culinary, who oversees beverage. The revamp includes a new bar program and cocktail menu.

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9 Winter Marketing Ideas to Keep Your Restaurant Bustling 

SevenRooms

Promote Seasonal Winter Menus January is the perfect time to heat up your marketing efforts with a seasonal menu. Help customers reach their goals without hindering your profits by creating an enticing mocktail menu and promoting it all month long. Promote these events heavily (and early) to encourage reservations.

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Brewing Profits: Crafting a High-Revenue Coffee Cocktail Menu

Mixologists

Quantifiable Data: According to a study by the National Restaurant Association, bars that effectively integrate coffee cocktails into their menus see an average 18% increase in beverage sales. They then focused on promoting this drink, resulting in a 10% increase in overall sales.