The Definitive Timeline of Bourbon ‘Taters’
VinePair
JULY 9, 2025
Sensing a need for transparency, two bourbon price guides — Bourbon Blue Book and Bottle Blue Book — were launched in 2014 to track prices based on recent gray market sales trends. So what was an $80 MSRP George T. Stagg actually “worth”? The Pappy of…” At a certain point, taters began spreading their fervor to other spirits categories.
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