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It features Wheatley vodka, Owens Espresso Martini mix, Mr. Black liqueur, Evangelines praline liqueur and a cinnamon and sugar floater. Although the number of taps vary by location, we wanted to mandate a set number of high-volume movers while leaving certain taps open for regional drafts as well, says Hagen.
A Category Leader Outranked only by bestselling Tito’s Vodka , the cinnamon-flavored Canadian whisky’s silver medal in overall spirits sales counts as a coup, especially considering that the Fireball brand only dates to 2007, after the Sazerac Company bought it, renamed it and launched it nationally. Crown Royal whiskey is down.
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