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The craftbeer world is filled with passionate opinions and nowhere more so than among those who wield notebooks and pens. Ask any three beer writers to name the countrys single best brewery, and youre likely to get over a dozen well-argued responses, from the totally obvious to the truly arcane. August Schell Brewing Co.
By this metric, Anheuser-Busch InBev is simply not very good at selling craftbeer. Each year around this time, the Brewers Association (BA) publishes the production volumes of the countrys breweries in its magazine, The New Brewer. What was it doing launching a craftbeer publication with Cond Nast?
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