Imbibe Magazine

JUNE 10, 2024

Pacific Northwest-based Alaska Airlines serves Straightaway canned cocktails and Stumptown coffee from Portland, Oregon, as well as a custom-brewed IPA from Seattle’s Fremont Brewing and the nonalcoholic Electro Lime Cerveza from Northern California’s Best Day Brewing.

Sommelier

VinePair

OCTOBER 17, 2024

Six months later, he got promoted to a brewing position. With beer-industry hype around him, Gallanosa continued pumping out his signature pastry stouts alongside lagers to hazies and West Coast IPAs. s Ube Haze , a heavily hopped IPA brewed with ube, inspired by Gallanosa and brewery owner Jayson Pizarro’s Filipino heritage.

Stout

Guys Drinking Beer - Beer News

NOVEMBER 10, 2023

Hop Butcher cracked the Top 10 for IPA brewer with Bell’s a few ticks higher at #6. I appreciate that Five Shores ’ new Fry-Day/Friday promotion is basically “we’re just going to fry a bunch of food and you should come eat it until it’s gone.” Here’s why.

Beer

Guys Drinking Beer - Beer News

JUNE 24, 2024

Is this an indication of a pivot away from hazy IPAs and pastry stouts? Apparently he bailed on a bunch of other scheduled promotional events though.) More coverage on MobCraft’s (Not So) Horrible City IPA came from OnMilwaukee and the Journal-Sentinel , among others.

Beer

Spiritz

APRIL 30, 2024

The remaining 11 percent comprises specialty beers, including IPAs, stouts, craft brews, and low- calorie options, reflecting a growing diversity in consumer preferences,” informs Gurjas.

Beer

Spiritz

APRIL 29, 2024

Thus, established brands are introducing premium lagers, wheat beers and Indian pale ales (IPAs) to cater to this demand. The initiatives extend to marketing and promotion too with the utilisation of social media platforms to showcase the whole brewing process. Highlighting new releases and connecting with beer lovers is crucial.

Beer

Dry Atlas

JANUARY 22, 2024

So, I wanted to focus on helping normalize and promote non-alc beer in the hospitality world. From the outset, Dylan and I set out not to make a great non-alc IPA, but instead to make a great IPA that just happens to also be non-alc. I felt I could help and contribute to its future.

Live Music

Spiritz

APRIL 29, 2024

Breweries in India are now seen leveraging digital channels to engage with consumers, to promote their brands, and to gather valuable feedback to inform product development and marketing strategies. They are: lager, wheat beer, IPA, pale ale, stout and porter.

Beer

Guys Drinking Beer - Beer News

AUGUST 26, 2024

We recently popped in and enjoyed a couple of the very first beers they ever made – the pale ale Spotted Saddle and Hanoverian, a hoppy hefeweizen – which are back on draft, along with Warlander, a 10% triple IPA, and each threads the needle on the respective styles.

Beer

Guys Drinking Beer - Beer News

JUNE 21, 2024

Werk Force kicked off their 10th Anniversary Extravaganza on Wednesday, and they’re carrying it all the way through Sunday with a special Sleepy Bear release and a special Thank You IPA release. The Indiana Brewers Guild got together at Triton Brewing and Sugar Creek Malt to promote a few board members and add a few new others.

Beer

Dry Atlas

OCTOBER 16, 2024

Their Blood Orange IPA stands out for its strong hop character and citrusy finish, with the blood orange flavor complementing the beer without overpowering it. Their Red Martian IPA and West Coast IPA are among the best I’ve had. Their Red Martian IPA and West Coast IPA are among the best I’ve had.

Alcohol

Cheers

FEBRUARY 5, 2024

Chef Plum paired an apricot and chili-glazed pork belly burnt ends and sunshine slaw chicharron with Two Roads Lil’ Heaven and Two Roads Jackpot Juice Hazy IPA. For example, Rocco DiSpirito paired loaded Mac & cheese, chunky brisket, bacon, Italian sausage, cherry peppers and jalepenos with J Vineyards Tri pinot noir.

Wine

Cheers

MARCH 18, 2024

We’re definitely going to talk more about the history of Labatt in our marketing and promotions in 2024 and 2025,” Folaron says. ABV beers that you would expect — pale ale, IPA, blonde — as well as styles not normally seen in nonalc: Dunkel, Peach Gose , Hefeweizen. Which helps at a time when many U.S. Retro is massive right now.

Beer

PubClub

MARCH 11, 2025

San Diego March Madness Breweriese Karl Strauss Brewing Company is offering a $12 glass-and-fill promotion of any Karl Strauss icon beer (8% ABV and under) in a special 20-oz Follow the Sun mug from Sunday, March 16 Monday, April 7.

Bar

PubClub

SEPTEMBER 19, 2024

The IPA-focused Beerfest will also serve non-hoppy beers for those who prefer other styles, but a fan vote will be conducted by Brewery DB’s virtual tap list to determine the People’s Choice Hoppy Beer Award. For the eighth time a Capital of Craft IPA collaboration beer will be released for San Diego Beer Week.

Beer

VinePair

NOVEMBER 30, 2023

But it controls every other promotional lever that a beer company needs to succeed, from powerful branding expertise, to name-brand talent (ish; I have yet to meet another 35-year-old who knows who Rusty Featherstone is), to promotional channels that would otherwise cost third-party firms an arm and a leg.

Beer

Dry Atlas

DECEMBER 19, 2023

This initiative aligns with the brand’s mission to offer enjoyable non-alc options while promoting healthier lifestyle choices. Source: BevNet BrewDog partners with Sunnyside for Dry(ish) January BrewDog, a leading global craft brewer, has partnered with Sunnyside, the mindful drinking app, to launch a non-alc IPA.

IPA

SevenRooms

DECEMBER 13, 2023

From National Beer Day to BOGO burgers on National Cheeseburger Day, there’s no limit to creating fun and unique promotions! Bianca Esmond Every year, national food holidays give restaurants an opportunity to celebrate and capitalize on specialty spending trends. Looking for some inspiration to add to your marketing calendar?

Promotion

PubClub

APRIL 26, 2024

The Brewers Association, which is a not-for-profit trade association that promotes and protects American craft brewers, hosts the event. American-Style IPA” category BRONZE (5) Abnormal Co. San Diego breweries eclipsed last year’s World Beer Cup awards total of 12, including one more Gold Medal.

Beer

Bar Magazine

SEPTEMBER 2, 2024

Founded over 50 years ago, CAMRA is the largest single-issue consumer group in the UK that promotes real ale, cider, perry and traditional British pubs. It’s local and national awards are coveted by pub operators and brewers alike across the UK.

Pub

Advanced Mixology

NOVEMBER 23, 2023

For example, limonene can add a citrusy note to an IPA, while myrcene can impart a tropical fruitiness to a wheat ale. For example, beta-caryophyllene may help reduce inflammation and pain, while linalool may promote relaxation and sleep. It offers potential health benefits, depending on the type and amount of terpenes used.

Craft Beer

Dry Atlas

JANUARY 22, 2024

So, I wanted to focus on helping normalize and promote non-alc beer in the hospitality world. From the outset, Dylan and I set out not to make a great non-alc IPA, but instead to make a great IPA that just happens to also be non-alc. I felt I could help and contribute to its future.

Live Music

SevenRooms

OCTOBER 24, 2023

For example, wish a big spender happy birthday with a complimentary round of cocktails or send a beer lover a BOGO offer for their favorite IPA. This includes sending custom offers based on dining preferences and special occasions like birthdays and anniversaries. Worried you don’t have the design skills to create effective email campaigns?

Promotion

Guys Drinking Beer - Beer News

FEBRUARY 26, 2024

In partnership with Boelter, $1 from each glass will be donated to the ICBG to support their mission of education promotion and advocacy. ” Visit Chicago Southland has a new mobile passport program called “Chicago Southland Suds Buds” to promote visits to 14 breweries around the south suburbs. Coming (in 2025?)

Beer

Guys Drinking Beer - Beer News

OCTOBER 7, 2024

We broke the news of its discontinuation back in early 2019 , calling it “the end of an era” as Goose was pivoting to beers like Old Man Grumpy and Next Coast IPA. Craft Brewing Business talks with the team behind the Founders All-Day IPA brand refresh and new ad campaign. Leigh’s Brewing Co.

Beer

VinePair

MAY 19, 2024

Their stunts have ranged from Voodoo dolls implanted with “Jackass” star Steve-O’s actual hair to enema kits backed by drummer Travis Barker, and as outrageous as these efforts may be, the products they’re promoting consistently sell out. Arnold Palmer Enterprises Inc.: New England Brewing Co. vs. Lucasfilm Ltd.

Stout

Bar Magazine

MAY 7, 2025

Brooklyn Brewery has today announced that The Stonewall Inn IPA will be the official beer of Pride in London 2025, starting an exciting three-year partnership with Europes largest free to attend Pride festival. Launched in the UK in 2024, The Stonewall Inn IPA is an American style IPA with a 4.3%

IPA

VinePair

APRIL 16, 2025

Not only would the revived brewery release (a better) version of Steam Beer, but also the earliest forays into several craft beer styles: Anchor Liberty Ale, the ur-IPA, Anchor Porter, and Anchors Special Christmas Ale, one of the first seasonal brews.

Tequila

VinePair

JANUARY 9, 2025

Partake Brewing officially entered the hop water segment just yesterday hoping to complement its existing portfolio and capture occasions that, say, its NA IPA simply cant. That investment did indeed come to pass, and was revealed to the world earlier this week prior to the promotions first episode of Monday Night RAW on Netflix.

Beer

VinePair

MAY 30, 2025

Its a bars equivalent to a plain slice at a pizza joint, a cheeseburger at an American restaurant, or a flagship IPA at a brewery. At its core, the Daiquiri is a simple mix of rum , lime, and sugar, but its also a litmus test for how well a bartender knows how to balance cocktails.

Rum