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Now Live: Tales of The Cocktail® 2024 Conference Agenda and Tickets

Tales of the Cocktail

TOTC has long been a love letter to New Orleans’ cocktail culture and a celebration of the rich tapestry of global cocktail traditions–both new and timeless. Chosen from more than 380 impressive proposals, the 2024 seminar lineup was hand-selected via a rigorous process by the Tales of the Cocktail Education Advisory Committee.

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Now Live: Tales of The Cocktail® 2024 Conference Agenda and Tickets

Tales of the Cocktail

TOTC has long been a love letter to New Orleans’ cocktail culture and a celebration of the rich tapestry of global cocktail traditions–both new and timeless. Chosen from more than 380 impressive proposals, the 2024 seminar lineup was hand-selected via a rigorous process by the Tales of the Cocktail Education Advisory Committee.

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Tales of the Cocktail Foundation Announces Top 10 Nominees for the 2025 Spirited Awards®

Tales of the Cocktail

In partnership with official media partner, Forbes , TOTCF will honor recipients during the Tales of the Cocktail conference, which is celebrating its 23rd year in New Orleans, July 20-25, 2025. The Spirited Awards honor excellence across the global bar industry, recognizing achievements in both domestic and international categories.

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Tales of The Cocktail® 2025 Tickets on Sale May 13

Tales of the Cocktail

Tales of the Cocktail has always been a celebration of New Orleans iconic cocktail culture, while also shining a light on the global diversity of the industryboth its timeless traditions and its exciting innovations.

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Tales Of The Cocktail Foundation Announces 2025 Tales Catalyst Honorees

Tales of the Cocktail

2025 Catalyst Honorees: 2025 International Tales Catalyst Honoree: Christina Veira Christina Veira is the Co-Owner of Bar Mordecai and Founder of STAVE, a school offering beverage certifications, hospitality training, and customized tasting experiences for both industry professionals and consumers.

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Tales of the Cocktail Foundation Announces Top 10 Writing & Media, Books, Product & Ingredients, and World’s Best Nominees for the 2025 Spirited Awards®

Tales of the Cocktail

In partnership with official media partner, Forbes , TOTCF will honor recipients during the Tales of the Cocktail conference, which is celebrating its 23rd year in New Orleans, July 20-25, 2025. The Spirited Awards honor excellence across the global bar industry, recognizing achievements in both domestic and international categories.