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London’s latest beer crush is plastered all over various forms of public transit, from the Tube to double-decker buses. Beer But Better,” the advert for a brand called Prime Time reads. Big claims on London buses are nothing new, but this beer is worth a second look. or Australia, beers like this would be nothing special.
The weeks leading up to July 4th have always been the time for beer distributors to visit liquor stores to set up elaborate Independence Day-themed displays promoting every American macro lager under the sun. The article The VinePair Podcast: July 4th No Longer Belongs to Beer appeared first on VinePair. Tune in for more.
The company’s goal is to be somewhere in the middle so that guests have some level of familiarity with a flavor, ingredient, varietal or beverage alcohol category, she adds. Spoiled for choice Across all three tiers, the Hilton Managed Beverage Program includes domestic and import beers, as well as craft breweries from 11 U.S.
Likewise, there is a growing recognition for brands that have long championed inclusivity, staying ahead of the curve in promoting these values. The Shelbourne was one of the first hotels in Dublin to introduce non-alcoholic cocktails, and they are continuing to lead the charge with a fresh N/A menu for 2024. Lucky Saint Beer 100 g.
The alcohol industry stands out as it undergoes changes that are not only fundamental but also unique, driven by changing consumer preferences, technological advancements, and shifting demographics. One of the key factors driving the non-alcohol trend is the ‘sober curious’ movement. Dry January is a good example.
Zebra striping the coined term for alternating alcoholic and non-alcoholic drinks within a session falls under this distinction. In this case, the volley references a style of mindful drinking thats uniquely suited to feed off the zeitgeist of the no- and low-alcohol movement. Its also a rather terrific conversation starter.
The OG Sleepy Girl Mocktail is said to promote a healthier sleep and relaxation. This is a far better bet for creating quality sleep than alcohol or other sleeping aids. I created these CALMtails to stand in place of alcohol and help you relax and wind down, too. Ginger Beer Preparation Dilute Calm as directed on the package.
Alcohol is under scrutiny from regulators, public health experts, and the media. On the broad message — that alcohol has a place in society, and that it can be consumed at safe levels — the industry largely agrees. Earlier this year, two of the most important alcohol companies in the U.S. Or is it at war with itself?
Anheuser-Busch has announced the introduction of Michelob Ultra Zero, a new alcohol-free brew. “As the non-alcoholbeer category continues to grow, there couldn’t be a better time to unveil a superior alcohol-free brew for consumers.” Michelob Ultra Zero rolls out in 12-pack 12-oz.
The beer industry’s struggles have continued this past year as consumers gravitate to spirits and cocktails and ready-to-drink (RTD) beverages, more of which seem to hit the market each week. But among the people whose drink of choice is beer, what are the favorite brands today? To commemorate its 195th anniversary, D.G.
Credit: Shutterstock The World Health Organization (WHO) is again calling on countries to raise the prices of “harmful products” such as alcohol and sugary drinks through a new initiative. Kristian Bayford July 3, 2025 Share Copy Link Share on X Share on Linkedin Share on Facebook Shelf of UK sugary drinks.
In an era where digital platforms redefine consumer experiences, the alcoholic beverage industry is joining the revolution. LivCheers.com , a pioneering platform, is transforming how consumers interact with and explore the world of alcoholic beverages. Finding reliable, in-depth information about alcoholic beverages can be challenging.
Table of Contents : Join the Sober October Challenge Benefits of Not Drinking Alcohol 3 Custom Mocktail Recipes Other Non-Alcoholic Drinks Final Thoughts It’s my favorite time of year! Sober October is a fantastic way to take a break from alcohol, reset your drinking habits, and discover a bunch of delicious non-alcoholic drinks.
The Indian beer market is becoming increasingly competitive and breweries will need to differentiate themselves through brand identity, innovative marketing strategies, and a focus on customer experience. If there is one thing that players in the Indian beer industry agree upon, it is the fact that premiumisation is on the rise.
Beer business in India is underdeveloped by any reckoning.The millstone around beer’s neck in India is really the perception that it is similar to and an add-on to liquor. Also, having the same retail structure for beer and liquor is an issue. Beer is globally the most dominant form of alcoholic beverage.
United embraces its Midwest roots with cans of the cult-favorite craft beer Two Hearted IPA from Michigan brewery Bell’s. Gokan’s cocktail list includes a Japanese Old Fashioned and NA cocktails, like an alcohol-free Singapore Sling made with cascara juice. Even the flight route can play a factor. “The
If there’s one thing college football doesn’t need, it’s a race to sell beer for the cheapest price possible, but that’s exactly what we’re seeing play out in real time. On Thursday, Tulane’s Green Wave posted a photo on X (formerly Twitter) claiming that the university’s Yulman Stadium sells the cheapest beer in college football.
But at the Spoetzl Brewery in Shiner, Texas, the vast majority of sales come from a very different beer style. Seven out of every 10 beers we sell is Shiner Bock,” says Nick Weiland, the brewery’s brand director. Although the dominance of India Pale Ale has led to memes, rants, and Reddit posts about craft beer’s homogeneity, the U.S.
According to a notification dated July 10, 2024, a new duty of Rs 5 per bulk litre has been imposed on extra neutral alcohol (ENA), essential for producing India Made Foreign Liquor (IMFL) like whisky, vodka, and rum. The strong beer segment will see an increase of 20-30 percent, and the mild beer segment by up to 40 percent.
Mark Anthony Group has been penalised by the Canadian regulator for “illegally” paying retail stores to promote its alcoholic beverages and increase sales. Find out more The decision follows a probe launched by AGCO in November into concerns surrounding unfair promotional practices by Mark Anthony Wines in Ontario.
Canadian beer continues to resonate with U.S. A number of factors fuel the enduring strength of Canadian beer in America. A number of factors fuel the enduring strength of Canadian beer in America. Of course, much of that growth is made up of the explosive rise of Mexican beers. It makes people feel good about the beer.”
The social media era may be coming to an end, but the residual marketing power that The Platforms™️ deliver to small businesses in general and beer brands in particular will likely stick around for awhile after normies deactivate their accounts and the extremely online depart for digital walled gardens. Matt Brewing Company.
United Breweries, AB-InBev and Carlsberg have jointly announced the launch of Brewers Association of India ('BAI'), a new industry body focused on growing the beer category in India, and driving innovation, moderation, and sustainability in the Indian beer market.
United Breweries, AB-InBev and Carlsberg have jointly announced the launch of Brewers Association of India (‘BAI’), a new industry body focused on growing the beer category in India, and driving innovation, moderation, and sustainability in the Indian beer market.
Since 2021, I’ve closely followed the non-alcoholic (NA) beer space and witnessed the rise of small-to-medium-sized breweries crafting their own NA beers, often serving them locally or in taprooms, with some even expanding into national distribution. Their Red Martian IPA and West Coast IPA are among the best I’ve had.
More Alcohol Free Options to Feature at 2024 Event The annual LIVE Awards, in association with Skiddle, which take place on December 11th at The Troxy in London, have announced a new partnership with Club Soda, the global movement which aims to help people drink mindfully and live well. This bar line-up definitely hits the right note!”
Mikey shares his journey from a seasoned bar industry professional to the non-alcoholicbeer space. Mikey discusses the challenges of crafting a non-alcoholicbeer that rivals traditional brews in taste and quality, plus his vision for making non-alcoholic options a norm in social settings. It was a throwaway.
Table of Contents : Join the Sober October Challenge Benefits of Not Drinking Alcohol 3 Custom Mocktail Recipes Other Non-Alcoholic Drinks Final Thoughts It’s my favorite time of year! Sober October is a fantastic way to take a break from alcohol, reset your drinking habits, and discover a bunch of delicious non-alcoholic drinks.
With an increase in consumer demand for a wider range of flavours and appealing packaging styles along with the younger generation’s emphasis on environment-friendly production processes, technology has come to play an important role in the making of beer. One of the factors contributing to this growth is the rising popularity of craft beers.
Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. Brew Your Own Festive Beer Offering a holiday beer with a branded, festive label is a great way to stand out from the crowd.
There’s the crowd favorite Draught Stout, as well as Extra Stout, Foreign Extra Stout, and the more recently launched non-alcoholic offering Guinness 0.0. There was Guinness Cold Brew Coffee Beer which, despite rave reviews, was discontinued by parent company Diageo in late 2023 after less than 18 months on the market.
A range of global flavours New products available to bars and pubs include Greek fresh meats for gyros and skewers, sourdough pittas, and authentic edesma and Kolios feta, and from Italy , premium truffle oil and pistachio spread, continental beers and speciality wines.
Baby Boomers began drinking less wine — and less alcohol in general — while younger consumers continued to explore other beverage alcohol categories. Beers now come from thousands of small breweries and in a huge variety of styles. That’s a primary reason that Millennials have gravitated to beer and spirits rather than wine.
This pub, reopened in November last year, is run by Dubliner Oisín Rogers and Guinness has quickly become a central part of its appeal: More than 60 percent of the beer sold here is Ireland’s famous stout. Now it’s the most fashionable beer in the country, a social-media staple, a key part of many young drinkers’ online personalities.
Go deeper with GlobalData Reports Boxed Alcoholic Drinks - ForeSights Reports COVID-19 Impact on Suntory Holdings Data Insights The gold standard of business intelligence. De Beauregard believes this has its roots in what he calls “qualitative changes in the perception of alcohol”. What does this mean?
Better wines and brews Not surprisingly, Hagen says that beer and cocktails drive alcohol sales at Walk-Ons, comprising more than 80% of the beverage sales. They initially sketched out their concept for a sports bar one offering scratch-made dishes paired with unique cocktails and beers on the back of a beverage napkin.
One thing that was in short supply, though: actual alcohol. While it’s usually a time when big beer and alcohol companies put their marketing dollars to work in an attempt to strike a chord with the masses, this year, we only got four beer ads this year— two before Usher’s halftime performance, and two after.
Now, after making The Glenwalk a popular brand across India, the team is all set to put their 50 years’ collective experience in the alcohol beverages industry to good use and introduce more whisky brands for the discerning consumers. We wanted to stay away from products such as beer and there was a focus on hard liquor.
The categories they were tasked with adjudicating ranged from individual excellence to corporate leadership, product debuts, and standout performances in the hospitality, travel retail and alcoholic beverage industries. The Product Debut of the Year category showcased nominees across different segments such as spirits, wines, and beers.
He hopes this will be the first step in revitalizing the heritage grape in the region, to further understanding and promote its potential. The current market desires wines with less concentration and alcohol, favoring lighter, more drinkable varieties. I have been amazed at the quality Criolla Chicacan produce,” says Zuccardi.
The organization’s mission statement proudly boasts that the festival was created to “celebrate, educate, enrich, and promote the Lowcountry’s diverse culinary + hospitality community through world-class experiences.” Guests looking to wine and dine at the Culinary Village get to do so in style for four hours.
But when it comes to India’s alcoholic beverages sector, the challenges get multiplied for the simple reason that this particular sector comes under the direct control of different state governments inIndia, and is often subjected to varied regulations. Beer too is no longer something that people simply guzzle on.
The single malt is a bourbon cask and Kirin beer cask matured liquid that offers some very different flavor profiles. The beer cask finish takes things into an almost industrial route. Japanese distillers, including the famous Suntory, promoted the drink as a way to enjoy whisky in a more approachable and casual manner.
By Ricki Crowley, Founder of celi I’ve had non-alcoholicbeers around the world—at sunset in Santa Marta on the Caribbean Sea, at the foot of the Trevi fountain in Rome (one euro lighter), and on a cliff in Dubrovnik moments before a seventh impulse tattoo. You’re also missing out on revenue.
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