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How to Make Your Bar Appeal to a Wider Demographic: 7 Creative Ideas

Advanced Mixology

Promote Dietary Inclusivity Attract vegetarians with organic food and drink options. Include your operating hours, address, contact information, menu photos and website to keep your listing engaging. A wine cellar perfectly exemplifies this. A wine cellar can fit in nearly any space.

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40 Under 40 Spotlight: Ashleigh McFadden

Cheers

Who: Ashleigh McFadden What: Sommelier Where: Nadair restaurant in Atlanta Age: 37 First Industry Job: Server at a steakhouse in Lithonia, GA Favorite Drink: Traditional-method sparkling wine Sommelier Ashleigh McFadden has elevated Ndairs reputation by aligning the Atlanta restaurants wine program with its sustainability mission.

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What Is Zebra Striping? A Catchy New Way to Drink In Moderation

VinePair

The younger crowd are the ones drinking more sessional low-ABV drinks and going to more wine bars, explains Harrison Snow, co-owner and beverage director of Lullaby on New Yorks Lower East Side. A Larger Tie-In The term zebra striping is informative. It would make sense to see them run with this trend.

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THE UKBG & JSS INNOVATIVE JAPANESE SPIRIT COMPETITION & MASTERCLASS RETURNS FOR ITS FOURTH YEAR

Bar Magazine

Their variety, complexity and versatility make them an excellent alternative to the other categories, from spirits to wines to aperitifs, as well as perfect ingredients in cocktails. For more information on the competition and to sign up, please click here.

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Top Mixology Courses and Certifications for Aspiring Bartenders

Advanced Mixology

Career Advancement: Formal credentials often accelerate promotions to lead bartender, bar manager, or even brand ambassador roles. For detailed information on exam requirements and training materials, explore the IBA’s official website: International Bartenders Association.

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The Truth About “Zebra Striping” and Functional Drinking

Dry Atlas

Alternating between alcoholic and NA drinks is often promoted as a way to balance indulgence with responsibility. Its effects come from kavalactones , active compounds that interact with the brains GABA receptors, promoting calmness without impairing cognitive function. The short answer: trouble. ” So, why mix it?

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Elevating the alcobev experience with LivCheers.com

Spiritz

Finding reliable, in-depth information about alcoholic beverages can be challenging. Unlike tech or travel, the alcobev industry lacks a centralised platform to guide consumers through the vibrant world of spirits, wines, and beers.