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How to Create a High-End Beverage Program Without Breaking the Bank

A Bar Above

Copyright A Bar Above, generated with AI [*This post is sponsored by The Bar & Restaurant Expo 2025 in Las Vegas. Incorporating creative mocktails or spritzes into your menu adds an air of sophistication without straining your budget. Then join us at the Bar & Restaurant Expo 2025 in Las Vegas! Hey, hospitality folx!

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How AI and Technology are Transforming the Hospitality Industry

A Bar Above

Copyright A Bar Above, generated with AI [*This post is sponsored by The Bar & Restaurant Expo 2025 in Las Vegas. If you’re not sure where to start, check out ChatGPT’s custom Mocktail Mixologist. The Bar & Restaurant Expo 2025 is the perfect place to explore these trends in action.

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Cocktail Culture: Exploring Trends in London’s Bars in 2025

Bar Magazine

As 2025 unfolds, the city’s cocktail culture develops, presenting experiences that captivate locals and visitors alike. Innovative Drink Concepts London’s bartenders are pushing the boundaries of creativity in 2025, promising a year of mixology innovation. Engage with the bartender about the mocktails on offer.

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Zooz achieves Nightjar listing and dedicated January menu

Bar Magazine

The innovative new mushroom-powered soft drink, Zooz , has been listed by Nightjar Shoreditch with three mocktails on the menu. Zooz is a high-end, versatile adult soft wellness drink which, as Nightjars menu shows, is versatile enough to be used as a mixer in cocktails and mocktails as well as being delicious served neat, over ice.

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How AI and Technology are Transforming the Hospitality Industry

A Bar Above

Copyright A Bar Above, generated with AI [*This post is sponsored by The Bar & Restaurant Expo 2025 in Las Vegas. If you’re not sure where to start, check out ChatGPT’s custom Mocktail Mixologist. The Bar & Restaurant Expo 2025 is the perfect place to explore these trends in action.

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Why is Gen Z Really Drinking Less? And How Non-Alc Brands Can Respond

Dry Atlas

A 2025 Forbes report found that 61% of Gen Z adults experience financial anxiety, largely due to rising housing costs, job insecurity, and the looming sense that traditional financial milestones (homeownership, retirement, etc.) Not because young people dont want to drink, but because theres no one to drink with. are slipping out of reach.

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Beyond the Can: Why THC Beverage Boosters Are a Format to Watch

Dry Atlas

In the US, THC beverage sales grew 15% year-over-year from Q1 2024 to Q1 2025, which is a promising signal in a cooling cannabis market. This shift invites new use cases, from morning matcha and wellness tonics to evening mocktails. By 2030, that number is expected to more than triple, reaching $3.8 billion by 2033.