VinePair

DECEMBER 2, 2024

He founded Drinkwell , a website that sells alcoholic drinks that are lower in calories, sugar, and carbs, back in 2012, and Skinny Brands, a company producing low-calorie beer, in 2015. Bell says that British customers want less of the calories, but all of the alcohol. So what’s going on?

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Bar Magazine

NOVEMBER 27, 2024

More Alcohol Free Options to Feature at 2024 Event The annual LIVE Awards, in association with Skiddle, which take place on December 11th at The Troxy in London, have announced a new partnership with Club Soda, the global movement which aims to help people drink mindfully and live well. This bar line-up definitely hits the right note!”

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Bar Magazine

NOVEMBER 8, 2024

Guilt-free indulgence and limited time offerings among top trends for next year MONIN, the UK’s leading syrup brand, has unveiled its top trends for 2025, in its enduring commitment to offering the hospitality industry insight, information and education. Boozy café offerings, spritzes, and brunch deals in pubs are on the rise.

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Cheers

JANUARY 26, 2024

The wine industry had been on an upward trajectory since 1997, averaging growth levels over 2% through 2018, according to data from The Beverage Information Group , the data partner of Cheers magazine. Wine is a vibrant, dynamic industry with potentially as much modern appeal to younger consumers as any other beverage alcohol category.

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Spiritz

AUGUST 15, 2024

There is an increasing percentage of young professionals across India for whom premiumisation takes top billing when it comes to the choice of alcoholic beverage. Just as with many premium category alcoholic beverages available across the world, soju has its own story. The marketing strategy it adopts is important too.

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SevenRooms

OCTOBER 10, 2023

Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.

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Dry Atlas

SEPTEMBER 11, 2024

By Philip Brandes, Founder and CEO of Bravus Brewing Company It’s hard to dive into the world of non-alcoholic beverages without encountering the phrase “better-for-you.” Everywhere you look, brands and influencers promote their non-alc products as healthier alternatives to alcoholic drinks. But are they truly better for you?

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Spiritz

FEBRUARY 22, 2024

Now, after making The Glenwalk a popular brand across India, the team is all set to put their 50 years’ collective experience in the alcohol beverages industry to good use and introduce more whisky brands for the discerning consumers. were all planned well in advance keeping all market standards in perspective,” Neeraj informs.

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The Whiskey Wash

AUGUST 20, 2024

Well, according to information publicly accessed via the Alcohol and Tobacco Tax and Trade Bureau ’s COLA Registry, the label for SIRDAVIS Rye Whiskey was approved on 30th January 2024. We also have some speculative information on what the taglines for this whiskey may be. You need to have your own alcohol,’” said Megan.

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Spiritz

APRIL 29, 2024

The health-conscious consumers are seeking alternatives that offer lower alcohol content and reduced carbohydrates without compromising on taste. Breweries in India are now seen leveraging digital channels to engage with consumers, to promote their brands, and to gather valuable feedback to inform product development and marketing strategies.

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Spiritz

JUNE 21, 2024

Through this new Strategic Plan, the OIV will provide recommendations, guidance and information to support its members and the wine sector to navigate the challenges and opportunities of the future. Products such as no or low-alcohol wines and organic wines are gaining in popularity.

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Bar Magazine

JULY 23, 2024

The collaboration will also see Diageo and the UK Men’s Sheds Association co-develop a programme of activity to encourage alcohol moderation later this year, equipping ‘Shed Leaders’ across this expanding network with the resources to lead informed conversations about the causes and consequences of harmful drinking.

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Spiritz

FEBRUARY 5, 2024

According to him, tourism greatly promotes alcobev industry and “If alcobev industry is properly chanellised, it can be a huge job creator, foreign exchange earner and contributor to GDP.” We have got price increase in Haryana only now,” Jagbir informed. There is huge opportunity in tourism and hospitality in India,” Rajan affirmed.

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Spiritz

APRIL 21, 2024

It is an action plan to help create a with strategic priorities that focus on three pillars: promoting positive drinking, championing inclusion and diversity, and pioneering grain-to-glass sustainability; all underpinned by doing business the right way. per cent to 33 percent by 2025,” informs Navdeep.

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Advanced Mixology

JANUARY 19, 2024

Here, we will unlock the secrets of how data can be used to increase sales of alcoholic beverages. Without any further ado, let’s dive in. Pricing and promotion optimization Restaurants and bars selling drinks are quite competitive. Don’t you think having that information can help you tweak your sales number?

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Cheers

APRIL 2, 2024

Hey Big Blenders Crown Royal, owned by Diageo, is by far the largest Canadian whisky brand, with a 42% share of the market, according to The Beverage Information Group, the data partner of Cheers and Beverage Dynamics. in 2023, according to estimates from The Beverage Information Group. in 2022, ending the year at 17.4

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Advanced Mixology

APRIL 24, 2024

In this article, we will explore this question and provide you with some helpful information. Is sauna good after drinking alcohol? Using a sauna after drinking alcohol is generally not recommended, especially if you have consumed a significant amount. How long after the sauna can I drink alcohol? So let's dive in!

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VinePair

DECEMBER 6, 2023

The organization’s mission statement proudly boasts that the festival was created to “celebrate, educate, enrich, and promote the Lowcountry’s diverse culinary + hospitality community through world-class experiences.” For more information, visit the festival website. Tickets are now on sale for the 2024 Charleston Wine + Food Festival.

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Cheers

MAY 8, 2024

Coming off three straight years of rapid growth during and after the pandemic, sales in the beverage alcohol industry cooled significantly in 2023. We spoke to brands about what makes their product successful, from their promotions and activation programs to support from trade partners in the middle tier, on-premise and off-premise.

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Bar Magazine

DECEMBER 18, 2024

Shochu and Awamori are amongst the oldest alcoholic beverages in the world, yet they are not fully appreciated outside of Japan. Following the great success of our past collaborations, we are eager to continue promoting the exceptional spirits of Japan, and are excited to launch the competition for its fourth year.

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Spiritz

JULY 18, 2024

The brand has performed fairly well as we have been aggressive in our placement strategy by using our relationship with premium outlets as well as leveraging the identity of the brand,” informs Prasan. Prasan informs that it is also the fastest growing tequila in its category around the world (130 percent yearon-year growth).

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Bar Magazine

FEBRUARY 13, 2024

· Drinkaware has partnered with Punch Pubs & Co, Star Pubs & Bars, Admiral Taverns and Club Soda to create an interactive guide to increase sales of low and alcohol-free drinks. · The alcohol-free beer market is expected to double over the next ten years. The guide will be distributed to more than 5,200 venues across the UK. ·

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Spiritz

DECEMBER 22, 2023

The Spirit of Mohulo Varun Jain wanted to create an alcoholic beverage that could be savoured on its own, similar to single malts or other fine whiskies. A key aspect of Mohulo gin lies in the saturation period of three weeks that we follow before bottling, which melds all the flavours together,” Varun informs.

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Spiritz

MAY 30, 2024

These stores typically offer a wide range of alcoholic beverages, including wines and spirits, to appeal to travellers who may wish to purchase such items either for personal consumption or as gifts. At HOE, wines and alcoholic beverages' contribution has risen from 2 percent to 4 percent.

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Spiritz

JANUARY 25, 2024

Mantra for sustainability for his company is to reduce, reuse and recycle and he informed that his company was running on 18 percent renewable energy. She also asserted that a 1750ml bottle containing alcoholic beverages introduces 2.9 kg of carbon dioxide emissions.

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VinePair

JANUARY 30, 2024

Shops, nightclubs, music venues, theaters, and restaurants were forcibly shut, but it was the conviviality and informality of pubs that people most missed — and a big part of that was Guinness. Pub Pinings There was plenty to miss during the U.K.’s s Covid-19 lockdowns. For aficionados, though, none of this replicates Guinness in the pub.

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PubClub

JULY 24, 2024

According to a study by the National Institute on Alcohol Abuse and Alcoholism (NIAAA), approximately 80% of college students consume alcohol, and around 50% of those engage in binge drinking. Understanding why do college students party and the related risks is essential for making informed decisions.

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Spiritz

MAY 29, 2024

As global travel begins to peak and airports offer unique shopping experiences, especially when it comes to alcoholic beverages, the ones who manage such stores need to understand the importance of understanding customer behaviour given the fact that people of different geographical regions have different requirements and concerns.

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Spiritz

JUNE 27, 2024

Edouard has been to Mumbai, Delhi, Rajasthan, Bangalore and Pune to promote The Marius range is currently available in 15 states across India. Facing Challenges Just like many other alcoholic beverage producers are trying to sell their products in the Indian market, Edouard admits that the country throws up unique impediments.

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Tales of the Cocktail

FEBRUARY 6, 2024

Leveraging Social Media In what ways do you leverage social media to promote hospitality industry partners and create meaningful experiences for your audience? Inclusion also includes welcoming non-alcoholic options into the space. Having the option to drink a non-alcoholic beverage allows our listeners to be safe and included.

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Spiritz

MAY 23, 2024

There are a whole lot of other strategies such as in-house promotions, the presence of knowledgeable retail ambassadors and digital conveniences that have come into play to make the duty-free shopping experience turn into an enjoyable memory, says Leila Stansfield, Managing Director, Bacardi Global Travel Retail.

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SevenRooms

JANUARY 8, 2024

Promote Seasonal Winter Menus January is the perfect time to heat up your marketing efforts with a seasonal menu. Customers can prepay for a winter wine flight or a non-alcoholic winter soda experience to enhance their reservation. Keep your restaurant bustling all season long with the following winter marketing ideas.

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Tasting High

JANUARY 29, 2022

Consumption of alcohol is injurious to health” ; and “Be safe: Don't drink and drive. Content is just for the information, it is not intended to promote any brand anywhere. Monkey Shoulder has been produced using Speyside's finest Single malt whiskeys. Monkey Shoulder is available in Maharashtra in the price range of Rs.5850

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Spiritz

MAY 22, 2024

In addition to product variety, promotional offers play a key role in attracting Indian consumers to duty-free stores. He observes that in addition to product variety, promotional offers play a key role in attracting Indian consumers to duty free stores.

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VinePair

JUNE 12, 2024

The bottles best suited for some time in the fridge are typically fruit-forward, have refreshing acidity, and lower levels of alcohol and tannin. Not unlike a certain macro-beer brand promotion back in the day, the label on this wine turns from white to blue when chilled, indicating the perfect temperature for consumption.

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Bartender.com

SEPTEMBER 12, 2024

This inviting new space offers a warm and welcoming atmosphere where guests can explore Switchback’s diverse array of beers, spirits, and non-alcoholic beverages, plus community events and programming. Hours and more information on the new restaurant can be found at switchbackvt.com.

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VinePair

JANUARY 25, 2024

Whether or not your neighborhood Trader Joe’s can sell alcohol is determined by state and local laws. ” Though not typically publicly promoted, it’s not uncommon for distilleries to use their facilities to produce custom products for other brands. , a new $10.99 ” I was instantly intrigued.

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