Remove Mixologist Remove Promoter Remove Promotion
article thumbnail

The Role of Bartenders in Promoting Responsible Drinking

Chilled Magazine

How Bartenders Promote Responsible Drinking If you’re a drinker, you’ve likely fallen into the trap of having an extra drink when you shouldn’t. It takes a certain type of character to sympathize with a drinker’s persistent, all-consuming thirst while still promoting a responsible alcoholic intake level among other clientele.

article thumbnail

We Asked 12 Bartenders: What’s the Most Underrated Whiskey Cocktail? (2024)

VinePair

Mike Lam, head mixologist, The Bar Downstairs and Kitchen , NYC An Old Pal is a very underrated cocktail thats been around for a long time. Medicinally, it soothes sore throats, provides vitamin C, and promotes relaxation, while recreationally, its endlessly adaptable and ideal for intimate, nostalgic moments.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Is Zebra Striping? A Catchy New Way to Drink In Moderation

VinePair

There are more serious terms to ascribe to the volley between alcoholic and non-alcoholic drinks, such as flex drinking or tempo drinking, but those sound like corporatized middle-management speak or terms invented by a mixologist with an immense suspender collection. The article What Is Zebra Striping?

article thumbnail

London Spirits Competition 2026 Opens for Entries

Bar Magazine

Real Trade Judges Who Make Buying Decisions The judging panel is composed of working professionals: spirits buyers, bar directors, mixologists, and category managers from the UK’s most influential venues and retail groups. Winning a medal is just the start.

article thumbnail

The Ultimate Bar Spoon Guide: Invest in Quality for Perfect Cocktails

Mixologists

The spiral also helps to break the surface tension of the liquid, promoting more efficient chilling and thorough mixing of ingredients. As you stir, the twists disrupt the liquid flow in a way that promotes thorough integration of ingredients and facilitates rapid cooling through contact with the ice.

article thumbnail

UKBG Launches ‘The Moutai Expedition’: A National Cocktail Competition Bringing Baijiu to the Forefront of UK Mixology

Bar Magazine

As a long-standing advocate for introducing premium Asian spirits to the UK market, Jazz Trading plays a key role in promoting cultural exchange and expanding the presence of Baijiu in Western mixology. “Moutai is far more than a spirit—it’s liquid history in a glass, a masterpiece of Chinese craftsmanship centuries in the making.

article thumbnail

11 Restaurant Marketing Promotions for Easter and Passover

SevenRooms

Below are 11 restaurant marketing promotions for Easter and Passover that are sure to drive sales. Pro Tip: Don’t forget to promote your Easter or Passover celebration across every direct channel, including your website, marketing emails and social media, to ensure you reach as many customers as possible.