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The bar industry can feel stagnant. In todays competitive landscape, you need to think outside the box to entice a broader audience to your bar. Discover seven creative ways to attract a wider demographic, from crafting unique experiences to elevating your bars atmosphere. reached $395 million and experienced a 20.6%
Bars and restaurants are always looking for new and creative methods to draw patrons and make lasting impressions in the cutthroat world of nightlife and hospitality. Pop-out banners , which combine targeted message, clever placement, and eye-catching design, have become a crucial component of contemporary bar marketing strategies.
Still, despite limited space and access to fresh ingredients, airlines have introduced increasingly sophisticated drink offerings thanks to partnerships, sommeliers, and even bar pop-ups. Mind the (Bar) Cart Seasoned flyers will be familiar with the standard, ready-to-drink beverage options offered on board.
We have been reporting expert predictions from bartenders, bar owners, brand ambassadors, executives and the like all month with a simple goal—To find out what spirits we’ll be pouring in 2024. One obvious trend has emerged which shapes what we’ll be drinking in the years to come—the popularity of authenticity.
Weve added a seasonal take on the Vieux Carr to the menu at The Bar Downstairs to spotlight this cocktail and offer something new to our customers palates. Mike Lam, head mixologist, The Bar Downstairs and Kitchen , NYC An Old Pal is a very underrated cocktail thats been around for a long time.
Cocktail Creativity: An expansive library of mixology tips inspires users to experiment and elevate their at-home bar experience. For Policymakers: By integrating features like age verification and traceability, the platform promotes responsible consumption and combats counterfeit products.
In just a few weeks, Negroni Week 2024 will commence from September 16-22, and once again, bars and restaurants around the world will come together to celebrate the classic Negroni while raising money in support of Slow Food ‘s mission foster a more equitable and sustainable world of food and beverage.
The trend of bar takeovers and bar programs led by celebrity bartenders is creating waves in the industry, bringing both tangible and intangible benefits to the forefront. The sense of discovery and novelty adds to the vibrant atmosphere, creating a more engaging and dynamic environment compared to regular nights at the bar.
While shakers and jiggers often steal the spotlight, there's an unsung hero in the bartender's arsenal, a seemingly simple tool that plays a pivotal role in achieving liquid perfection: the bar spoon. Why Your Bar Spoon Matters: Beyond Just Stirring At first glance, a bar spoon might seem interchangeable with any long-handled spoon.
And we at A Bar Above are really excited about all the awesome holiday deals we have for you. Whether you’re looking for a new set of tools for your home bar or just some fun stocking stuffers, our Black Friday offers will definitely help you save some money. And the more you buy, the more you save!
The brand is also set to supply the winning venue with a Mix with Britvic pop up bar at the event, filled with long mixed drinks to cocktails, mocktails, highballs and more. Promotional Period 00:01 20/12/24 23:59 06/01/25. Prizes: 2,000 and a Mix with Britvic pop up bar at the event. Promoter: Britvic Soft Drinks.
Copyright A Bar Above, generated with AI And maybe– just maybe– the early readjustment will contribute to more mindful drinking and alcohol consumption in November and December. So let’s dive into delicious mocktail recipes and tips to help you stay on track during Sober October and beyond.
Bridging Communities and Cocktails: A Conversation with Beats, Bars & Bourbon Megan Stubbs, Program Manager for Tales of the Cocktail Foundation, sat down with the Boyz from Beats, Bars & Bourbon to dig into their podcast, their Service Bar initiative, and get their take on how they inspire the hospitality industry.
Owning and operating a successful bar is about more than just slinging tasty drinks. For many bars, the recipe for success lies in crafting a distinct brand identity. Defining Brand Identity Brand identity for a bar is the essence of what makes your establishment unique and memorable to customers.
Thanks to this trend, hospitality establishments such as hotels, bars, restaurants and lounges partner more frequently with brands to offer not just custom cocktails, but entire immersive experiences. Then, elevate the aesthetic of your menus and establishment ambiance to match. • Collaborate with experts in mixology.
The Margarita is just such a vehicle for tequila — it’s just one of the most popular cocktails that gets ordered across any bar program, if not the most popular cocktail,” Davidson says. Credit: Swizzle Rum Bar & Drinkery That said, less is often more, he notes. Slivovitz probably needs a signature cocktail. In Arlington, Va.,
We start with Marco Manta from Bar Lafayette in Perth , and his creation Voyager using Hennessy V.S.O.P. cocktail featured stale croissants and coffee grounds from local cafes, waste limes from the restaurant bar, overripe figs from a friend’s tree and off-cut florals from a local florist, all served in a breathtaking display.
EDITION Hotels will be welcoming an exciting series of events in celebration of The World’s 50 Best Bars between 19 th – 23 rd October 2024 in Madrid. The brand showcases the very best in mixology and gastronomy, alongside curated entertainment, exceptional service, and amenities all under one roof.
The Mule was the third best-selling cocktail of 2023 in the United States, trailing only the Margarita and the Martini, according to NielsenQ (NIQ) data compiled from more than 10,000 independent and chain restaurants and bars. 7 on the North American 50 Best Bars list ).
Copyright A Bar Above, generated with AI And maybe– just maybe– the early readjustment will contribute to more mindful drinking and alcohol consumption in November and December. So let’s dive into delicious mocktail recipes and tips to help you stay on track during Sober October and beyond.
Sustainable mixology enthusiasts can join this platform to compete for the title of national champion and then participate in the Global Final. The initiative invites bars and bartenders to create sustainable cocktails with Flor de Caña Rum and using sustainable ingredients and techniques.
It may be tempting to plunk down gobs of cash for these offerings, especially since they may turn heads when displayed on a home bar, but they will likely transform into dust magnets if they hold lousy juice. Riesler Morales, head of mixology, Casa Chi , Chicago “The best tequila for under $50 is Arette. Louis “ Cayéya Blanco Tequila.
But after bars and restaurants initially re-stocked their inventories, sales of wine decelerated while sales of spirits rose. Mixology has become a respected craft in which creativity and the quality of every ingredient matters. As consumers increasingly switched between categories, wine volume has remained mostly flat since 2018.
Urban Indian consumers, especially in highend bars and premium retail outlets, are more inclined to explore and indulge in high-quality tequila brands,” discloses Amit Goel. Our primary consumers are highend bars and premium retail outlets.
In the ever-evolving world of mixology, India’s cocktail scene is experiencing a revolution, driven by new technologies, innovative techniques, and an adventurous use of unusual ingredients. Advanced equipment like centrifuges, vacuum distillation units, and rotary evaporators are becoming staples in modern bars.
As a brand born to mix and known for its cocktail mixology, Absolut continues to mix people, cultures and perspectives together,” says Foley. “We The spirits-based canned cocktail brand amplified awareness through multiple appearances with its brand ambassador Andy Cohen, as well as vaious promotions on social media.
Luis Florez’s journey from Colombia to the bustling bar scene in Massachusetts is nothing short of inspiring. After five successful years at the Boston College Club, Luis ventured to Upstate New York, where he joined Wegmans, a renowned grocery store chain, as a bar manager. Ingredients: 1.5 Luis’s Mezcal Negroni is a game-changer!
Cointreau, the iconic French orange liqueur and a staple ingredient in the original Margarita, announces the launch of its co-branded editions of ecoSPIRITS’ ecoTOTEs and SmartPour electronic dispense systems in The Alchemist bars. The post Cointreau and ecoSPIRITS partner with The Alchemist appeared first on Bar Magazine.
The early wave of modern Tokyo cocktail bars defined the distinctive style of drink preparation and service known as Japanese bartending — and the type of establishments in which it could be found — while pushing forward the idea of a thriving cocktail culture from within an Asian metropolis.
missed an opportunity to promote their top-quality wines and producers,” he says. “In And Cava, yes, its value bottlings are a fabulous mixology base and accent — arguably far better than Prosecco. I think the Cava D.O. In my opinion, these top wines consistently outperform … [but] don’t get the recognition they deserve.
The levels of professionalism and experience are a great showcase to both the UK, and the rest of the world, of the opportunities available for bartenders and mixologists, and help to promote the wider hospitality industry as well. The post SIGNUPS OPEN FOR PRESTIGIOUS NATIONAL COCKTAIL COMPETITION appeared first on Bar Magazine.
Distributors are crucial in bridging the gap between breweries and consumers, ensuring that diverse brews find their way into restaurants, bars, and stores. Craft Beer Distributor For those who thrive in social settings and are passionate about beer, a career as a craft beer distributor offers a unique opportunity.
If you are looking for an unforgettable experience between cutting -edge discos, characteristic bars and unique evening activities, this guide will lead you to the discovery of all that Medellin has to offer when the sun sets. Here you will find numerous night clubs, gourmet restaurants, fashionable bars and exclusive clubs.
The 2024 conference lineup is no exception, featuring another stellar slate of curated educational seminars; Beyond the Bar activations; Brand-Hosted Events; Day of Service; Meet the Distillers; New Orleans Cocktail Tours; the annual Spirited Awards ® ; Tales Catalyst; and more.
The 2024 conference lineup is no exception, featuring another stellar slate of curated educational seminars; Beyond the Bar activations; Brand-Hosted Events; Day of Service; Meet the Distillers; New Orleans Cocktail Tours; the annual Spirited Awards ® ; Tales Catalyst; and more.
Without any further ado, let’s dive in. Pricing and promotion optimization Restaurants and bars selling drinks are quite competitive. There is no denying the fact that pricing and promotion can make or break the profitability of your business. You can even offer discounts to the bars you are supplying to.
For example, the hotel’s cafe moonlights as a coworking space during the day and transforms into a stylish wine bar at night — this is both an amenity and an experiential destination. After a pre-dinner drink, guests can venture toward Dovetale, the venue’s highly acclaimed restaurant that focuses on local seasonal produce.
Personalized Copper Mixology Set This 9-piece copper set is gorgeous and includes 1 Cocktail Shaker, 1 Ice Bucket, 1 Ice Tongs, 1 Tray, 1 Jigger, 1 Bottle Opener, 1 Strainer, 1 Fruit Knife, and 1 Tool Rack. This style of cocktail shaker is perfect to add a beautiful touch to a home bar, or a gift to a beach loving bartender.
Walk through the nondescript door marked only with a creepy green glyph on Second Avenue in New York’s East Village and you’ll encounter the greatest entryway in modern bar history. I’ve spent hours in this bar and every visit I notice something new and delightful artfully staple-gunned to the walls or ceiling.
See below a few promotions and events that are happening around AU and NZ — make sure to check them out before Sunday, 25 th February. James Cooke @ Now and Then : “For the period of February 11th-25th, Now & Then will be promoting James’ The Perfect Blend Cocktail: ‘Lanterns’.
Its primary target audience consists of affluent individuals who frequently visit select high-end bars and exclusive events where Patrón is prominently featured. Patrón plans to expand its reach across other parts of the country, capitalising on the growing tequila trend and further solidifying its presence in the spirits market.
Anyone with the surname ‘Wallbanger’ sounds like someone you don’t want to visit your bar or party. The background follows the pattern of a lot of mixology origin stories, with two different timelines; the colorful entertaining legend and the timeline of what happened. More on them later. More on them later.
With a bit of creativity and the right commercial kitchen equipment and bar tools, creating a drink that’s only yours becomes an art. Mixology isn’t just about making cocktails; it’s about making a connection between your bar and your customers, one sip at a time. A signature drink is a cocktail created for a bar or restaurant.
Meet New Jerseys Chilled 100 Member, bar consultant, cocktail artist, influencer, and entrepreneur at Miroflores Liqueur, Carlos Ruiz. His interest in learning the trade was so strong he went to work on his days off and spent countless hours behind the bar studying every move made by the restaurants experienced staff.
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